The Black Friday Sale Cheat Sheet 

What is Black Friday?

Black Friday is one of the biggest shopping events of the year, taking place the day after Thanksgiving in the US. It's when brands and retailers offer some of their biggest discounts across fashion, beauty, tech, homewares and just about everything in between.

What started as a 24-hour sale has now turned into what we like to call Black November, with brands launching their sales earlier and earlier every year.

That's exactly why we created our Black Friday Sales Cheat Sheet, to help you cut through the chaos, find the best deals in Australia and get the most bang for your buck.

When is Black Friday 2026 in Australia?

Black Friday 2026 officially falls on Friday 27 November, with Cyber Monday following on Monday 30 November 2026.

However, you don't have to wait until the 27th to start shopping. Plenty of Australian retailers kick off their Black Friday sales weeks earlier, with some starting as early as the beginning of November.

When should I shop Black Friday sales?

This is the million-dollar question! With brands launching their Black Friday deals earlier every year, knowing when to buy can be tricky.

The biggest wave of sales typically lands during Black Friday week, starting Monday 23 November 2026, with many deals continuing until Cyber Monday on 30 November.

However, some of the best discounts can drop earlier, and popular items can sell out before Black Friday even arrives.

Our advice? If something on your wishlist drops to a genuinely good price, don't assume it'll get cheaper. And keep our Sales Cheat Sheet bookmarked so you can compare deals as they go live.

What are the best Black Friday sales in Australia?

Some of the most popular Black Friday sales in Australia come from fashion, beauty, tech and homeware retailers, with major discounts across clothing, skincare, makeup, electronics, appliances and Christmas gifts.

But the biggest percentage off doesn't always mean the best deal.

Our Black Friday Sales Cheat Sheet brings together discounts from your favourite Australian and international brands in one place, so you can spend less time searching and more time saving.

Is Black Friday actually cheaper?

It can be! Black Friday is a great opportunity to save money on things you've already been planning to buy, especially bigger purchases like appliances, tech and Christmas gifts.

However, not every Black Friday discount is as good as it looks. Some retailers offer similar deals throughout the year, so it's worth checking the original price and comparing a few stores before buying.

Our golden rule? It's only a bargain if you actually wanted it before it went on sale.

What is the difference between Black Friday and Cyber Monday?

Black Friday and Cyber Monday are two major shopping events that happen just days apart.

Traditionally, Black Friday focused on in-store discounts while Cyber Monday was all about online shopping.

These days, the lines are pretty blurred, with most retailers offering deals both online and in-store throughout the entire weekend.

In 2026, Cyber Monday falls on 30 November and is often the final chance to shop Black Friday discounts before they disappear.

Is Black Friday or Boxing Day better for sales?

Both are great opportunities to save, but it depends on what you're shopping for.

Black Friday is particularly handy for getting your Christmas shopping done early, with discounts across fashion, beauty, tech and gifting.

Boxing Day sales, which start on 26 December, can be great for post-Christmas clearance deals and end-of-season stock.

Our advice? If you've had your eye on something and it reaches a price you're happy with during Black Friday, there's no guarantee it'll be cheaper on Boxing Day.

How can I find the best Black Friday deals in 2026?

You've come to the right place, chick!

We created the Two Broke Chicks Black Friday Sales Cheat Sheet to take the guesswork out of shopping the sales.

Instead of opening 47 tabs and signing up for a million marketing emails, you'll find a curated list of Black Friday discounts, sale dates and shopping deals all in one place.

We'll be updating the cheat sheet as more sales are announced and go live, so bookmark this page and check back throughout November.

Happy saving, chicks!